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Building Stone Magazine

(see below for rates)

Contribute to this strategic outreach that promotes the benefits of natural stone through project case studies and informational articles showcasing innovative product options, technological fabricating and installation advancements, as well as overall performance and sustainability qualities.
Reach architects, landscape architects, interior designers, industry professionals, and other influencers. Your ad appears in both the print and digital versions of this bi-annual publication.

BSM rates

Learn More:


  • Integrated reach of over 100,000 architects, landscape architects, interior designers, construction specifiers, stone industry professionals, and other influencers via combined print and digital platforms.
  • Digital issues reside on online newsstand platform and are archived on the Natural Stone Institute website.


Stone Industry

Design Industry

The Cutting Edge Newsletter

(see below for rates)

This member-exclusive newsletter, published six times per year, is distributed electronically to all members and mailed to all US-based members. Advertise to reach industry professionals who purchase machinery, services, supplies, and other aspects of the trade.



  • Distribution to over 2,100 member companies (print) and 9,000 member employees (digital).
  • Past issues archived on the Members Only section of the Natural Stone Institute website.


Stone Industry

Stone of the Year

$10,000 (Exclusive)

This program is exclusive to one natural stone producer.
The stone image/brand is used extensively on association resources throughout the year.

Learn more:


  • Details about the stone and quarry featured on the Stone of the Year webpage.
  • Stone image featured on annual member certificate and code of ethics.
  • Stone image featured on various member marketing materials throughout the year.


Stone Industry

Design Industry

(1) Placement: $750 member / $1500 nonmember
(3) Placements: $1950 member / $3900 nonmember
(12) Placements: $6720 member / $13,500 nonmember

Ad size: 1425 x 225 pixels

Members can stay up to date with the latest Natural Stone Institute news and updates with our weekly member e-newsletters. This quick and easy read keeps members in the know about upcoming events and the latest happenings impacting the stone industry.


  • NSI's most valued publication
  • Reaches over 8,000 member employees each week
  • Highly engaged audience with 35% open rate and 20% click through rate
  • Exclusive to one company per issue

$3,500 for 6 months; $5,500 per year

Ad size: 728x90 pixels

Launched in July 2023 for North American quarriers to showcase their material. Rollout is planned for global members in Q4 ‘23. 150 material profiles as of August 1, 2023 and growing.


  • Exclusive opportunity to help increase market share for natural stone with your sponsorship.
  • Only (4) Member Banners ads are available. Each member ad will be rotating and visible on all Natural Stone Catalogue pages for a period of 6 or 12 months. Banners can be updated regularly as desired.
  • NSI is supporting the launch by marketing the Catalogue to the A&D, natural stone, and hardscape communities.

Questions? Contact Jeff Pavic

Ready to commit? Submit Sponsorship & Advertising Commitment Form.


Use Natural Stone

Genuine. Versatile. Unique. Durable. Sustainable. Easy to Maintain.